Link Building – Organic is Best
When creating incoming links to your website Quality over Quantity is a firm rule to follow. It’s tempting to use a service that promises 100′s or 1,000′s of links for the too low to resist price of …
Sure it sounds like a great deal, but in the world of Search Engine Optimization it is no bargain. It takes time to find good quality relevant links. A website is only as good as the company it keeps in the mind of a search engine. Therefore a link coming from a relevant highly ranking website is infinitely more valuable than 100 low quality site links.
Search Engines are harsh judges of character. The vast majority of the links sold by mass link building services are from what is known as a Link Farm. Link Farms should not be confused with directory’s. Directories like DMOZ, BOTW, Yahoo, and Librarians Internet Index are considered very reputable and to have a link on directories like these is a good thing. This is because all the links are reviewed by actual humans for quality of content and submission info matches the directory category requested. Link Farms will accept any link regardless of quality. It is possible that your site could be listed next to any number of questionable sites. Having your site linked on one of these Link Farm sites lowers it’s quality rating in a Search Engine based on the company it keeps.
As part of our services we hand submit your site to top rated directories. We also do extensive keyword research to find the best possible keywords to describe your website.
Search Engines also are firm believers in websites linking to similar sites. We take the time to find relevant highly rated sites to link your site with to make sure your site gets the full benefit from link building.
Do you know what to do when putting up a link on a relevant site? What about link text? What do you do when you are approached for a link exchange? We can help with that.
Search engines are completely wise to link submission tools. Whatever you do… DO NOT purchase links in multiples or use link submission software. Doing so can do far more harm than the too low to be true price is worth.
Link building is not a one time job. To really reap the benefits link building should be done over a span of time. We recommend 3 months at the very least to see true results. However, as sites grow – get made over – taken down – new sites are put up – etc… link building should be viewed as a ongoing job. We can either train you or your staff in the basics and best practices. Or we can take over this chore and give you a detailed monthly report on your link status and the positive impact it is having on your website. We offer packages that can fit every budget.